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With modern smartphones it is now possible to deliver performant AR experiences from the browser using web technologies.

If you combine this with QR codes you can deliver cross-browser AR experiences with very low user friction.

Example use cases:

In each example above the user never has to install an app and never has to type in a URL. On iOS and Android a QR scanner is now built in to the stock camera app.

Retail Demo

Step 1

Set up a mannequin or clothes rack with sample jacket. Print out this QR code and place it next to the jacket.

Step 2

Launch the experience by scanning the QR code with a smartphone.